莱佛士设计学院平面设计和多媒体设计专业师生,应邀参观国际4A领头羊Y&R
2015-04-23 广州莱佛士校区


莱佛士设计学院平面设计多媒体设计专业师生,应邀参观国际4A领头羊Y&R(扬•罗必凯)广州公司。



Y&R秉持“拒绝平凡”的理念,用创意征服客户。他们把公司比作米其林餐厅,让学生们简单易懂的方式了解广告公司的运作流程,并且结合精彩实操案例,为师生们呈现了Y&R的成功之道。



学生们也利用这次机会,与Y&R分享自己创作的作品。


Raffles Graphic Design and Multimedia Design lecturers and students were invited to visit Young & Rubicam which is one of the worldwide famous international 4A companies.
Resust the usual makes Y & R successful for years. Students learnt a lot from Y & R’s introduction and wonderful case study.